Wednesday, September 28, 2011

BlackBerry Bold 9900 and BlackBerry 7 OS Now in the Philippines

The new BlackBerry Bold 9900 and BlackBerry 7 OS have finally arrived in the Philippines.

Research in Motion’s Hastings Singh, South Asia Vice President, and Ray Gillenwater, Philippines Country Manager, were present at the launch held at the Ayala Museum, Makati last September 26, 2011. The event was hosted by the astonishing Bianca Valerio.

The BlackBerry Bold 9900 is the thinnest BlackBerry Bold smartphone as of yet at only 10.5mm. RIM is really pushing this particular model, since it offers the perfect union of a high performance keyboard and touch display, coupled with a fast 1.2GHz processor and huge 8GB internal memory.

Located at the back part of the Bold 9900 is the NFC technology that allows the pairing of this device to other NFC-enabled accessories or the reading of SmartPoster tags.

In addition, the new Bold 9900 is capable of recording HD videos and running the new Augmented Reality (AR) applications such as Wikitude. From how Gillenwater describes it, Wikitude will allow us to discover our surroundings in a completely new way. By using the camera, we can simply hold up our BlackBerry and be able to see places, points of interests and even our BBM contacts through our camera’s field of vision.

The BlackBerry Bold 9900 is set to be available on October 7, 2011 in authorized resellers at the price of Php31,960. It comes in complete standard package (unit, battery, charger, USB cable, pouch, guides) coupled with a 24-months warranty.

Meanwhile, the BlackBerry OS 7 has really some exciting new enhancements to tell.
  • The smartphones will sport a next generation BlackBerry browser where users can get a faster and more fluid webs browsing experience. In fact, the difference of BlackBerry 7 to BlackBerry 6 is up to 40% faster, while 100% when compared to BlackBerry 5.
  • It has the Liquid Graphics technology that combines a dedicated high-performance graphics processor with a blazingly fast CPU and stunning high resolution display. This then results to a highly responsive touch interface with incredibly fast and smooth graphics.
  • It comes with an updated Blackberry Messenger that interconnects with other applications to improve the overall BBM experience.
  • The usual pay-to-use Premium version of Documents to Go is now included free of charge, so users can also edit documents apart from just viewing them.
  • The popular universal search capability has been enhanced with support for voice-activated search, so users can simply speak to search anything on their device or on the web.
I myself am very excited for the BlackBerry Bold 9900. I believe that the new functionality and features will bring the already awesome mobile communications experience to an even higher level.

It’s not the first time I saw or held the new Bold 9900. What makes it exciting for me is its perfect-sized keypads, the very fluid swiping, zooming and panning, as well as its fast camera aperture, bigger storage capacity, and better processor. Too bad they removed the auto focus feature due to size constraint.

The launch also featured the BlackBerry Curve 9360 and BlackBerry Torch 9860, but didn’t give any word on availability and price. They only said it’s “coming soon” and will definitely be this 2011.

I was quite shocked that the BlackBerry 9810 (the one with touchscreen and sliding keyboard) was not included in the launch. But talking to their distribution manager gave me information that they will eventually bring it to the Philippines, probably in 2012.

The BlackBerry world is getting more exciting! For more information, don't forget to 'Like' the BlackBerry Pilipinas Facebook Page or visit the BlackBerry Bold 9900 website.


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