Thursday, September 13, 2012

First Urbanears Concept Store in PH Now Open

The popular music brand Urbanears has just opened its first ever concept store in the Philippines today. Located at the 3rd floor of the Podium in Ortigas Center, Mandaluyong City, the Urbanears concept store was brought into our shores by our friends at Digits Trading Corporation.

Urbanears is known not only for the functionality it brings to music enthusiasts, but also its stylish colors combined together. As such, the Urbanears concept store has a very neat structure with white on the walls, mirrors as accents, and the very colorful Urbanears headphone collections as main highlights.

Urbanears was graced by the presence of former Pinoy Big Brother housemate turned actor Robi Domingo, who hosted the concept store's opening. Similarly, the franchisees -- Charlie, Howard, Hans -- were also there to officially welcome the people to the first Urbanears concept store in the Philippines. They even took the time to introduce the different collections that are under Urbanears' belt.

Urbanears is a Swedish brand. Its products are named after places and districts in its hometown, Stockholm.  As a matter of fact, the coordinates on its packaging actually refer to the location of the places. These towns have been considered by the makers as important building blocks of what an urban environment is made up of.

As color is a major part of the identity of Urbanears, they have given consumers a number of options to choose from. For example, pictured above are the Urbanears Plattan headphones and below are the Urbanears Medis earphones. 

What they actually do is produce ten colors in each collection -- five of which are permanent and the rest of the colors are interchangeable depending on the season. Aside from that, Urbanears also produces the editions line, which features the use of different fabrics and textile, and released only twice a year.

Look, here are all the colors of the Urbanears Tanto headphones, which we actually reviewed and gave away a couple of months ago.

If you're interested to try out the Urbanears headphones and earphones, head on to the Podium mall and be drawn to all the color options that will suit your personality and fashion philosophy.

For more information about the product, visit or follow them at @digitstrading.


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